MarketingCRM Lead Management

Every lead in view.
From first call to new account.

See what each prospect asked for, where the conversation stands, and what your team needs to do next without keeping a separate spreadsheet.

Lead historyPipeline stagesNext-action visibility
Illustrative marketing workspace for crm lead management

A lead that nobody owns is a lead that goes cold.

One pipeline

shows active prospects and their stage.

Next action

keeps the follow-up in sight.

A connected pipeline helps the team keep context, move conversations forward, and see which opportunities still need attention.
SplashWorkflow overview · Illustrative example

Lead intake

Bring new inquiries into one place.

Keep incoming interest together with the name, request, and source so the office can pick up the conversation quickly.

Bring new inquiries

Pipeline stages

See who is new, quoted, or ready to book.

Organize prospects by stage instead of searching through messages to remember where each opportunity stands.

See who is new, quoted,

Follow-through

Give every conversation a clear next step.

Track the last touch and the next action so interested customers are not left waiting for a callback.

Give every conversation

See how it comes together

Splash · Illustrative workflow

Preview content

Less guesswork between lead and customer.

A connected pipeline helps the team keep context, move conversations forward, and see which opportunities still need attention.

Capture

each new lead

Follow up

with context

Illustrative crm lead management result view

Run your business.
Grow your route.

For pool companies serious about growth. Everything the others do, plus the systems that took us to 5,000 pools.

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Included with every Splash account

Splash Academy

The exact playbooks we used to build a 5,000-pool company.

12 coursesSOPs & templatesPrivate mastermind
Isometric map of a dense pool route

GROWTH

Growing Your Pool Route

Google Ads, Meta Ads, and Maps ranking — the full playbook for signing pool accounts at a cost that actually scales.

14 modules3h 20m
Invoice with profit charts

PROFIT

Hidden Profit on the Route

The pricing, upsell, and route-density levers that add margin to every stop you're already making.

9 modules2h 05m
Technician holding a clipboard

TEAM

Incentives & Culture That Keep Techs

The initiative scorecards, gamified pay plans, and weekly recognition rituals that make techs feel like they own the route — and actually want to stay.

8 modules1h 50m